We collaborated with the Neutrogena® team to relaunch the ‘Clear Skin’ portfolio range, creating a bank of assets that complement the new brand positioning ‘Skin Science Simplified’ creatively using translucent layers and light refraction effects.
Developed with dermatologists, Neutrogena® is a skincare brand, committed to delivering compromise-free solutions that make a real, and long-lasting, difference. The campaign launches a new era for the product range whilst embracing and retaining the brands core values.
Credits
Full service creative production by ARWEC
Photography: Joana Gauer & Chris Pugh
Stylist: Freya Monro Morrison
Product Stylist: Carrie Louise
Food Stylist: Chandni Gouda
Retouching: Richard Bowyer & Nicole Frost
Editing: Daisy Bryant
DOP: Jason Croxall
1st AC: Joseph Lewiston
Makeup: Katy Jane
Hair Stylist: Jacinta Spencer
MORE WORK
